Direction A · editorial portrait
Fashion-illustration energy — glam face, pink glove + syringe, My Place / Or Yours script over oversized injectables type. Bold and memorable, but busy for a small card and harder to reproduce cleanly at print size.
Flirty, upscale identity for in-home injectables — concierge glamour without the med-spa cliché.
Client
Injectables by Kim · Kim Sheridan, CLT
Deliverables
Primary logo · print-ready business cards
Vibe
Approachable luxury · feminine · mobile-first
Medical tool reframed as a feminine, almost magical accent — luxury injectables, not a clinic brochure.
Your place or mine? in script with Injectables by Kim as the business name on print pieces.
Built to work on cards, Instagram, and future site headers without a redesign every time she scales.
Kim Sheridan runs Injectables by Kim — an on-call injectables practice in Texas (Botox, filler, PRP microneedling). Treatments at the client’s home or hers: personal, high-end, not clinical cold.
She wanted the flirt line “Your place or mine?” in the mark, syringes that feel elegant (not scary), soft pink, and rose-gold accents for concierge glamour.
I laid out both sides in Canva so Kim could order through FedEx Office — printed and shipped to her door. No hunting for a local shop or fighting bleed on a home printer; she got physical cards in hand ready to hand out after appointments.
Big script Kim in dusty rose, tagline “Where medicine meets magic,” gloved hand + syringe line art, and her direct line 830-459-7216 — feels like her, not a corporate clinic card.
Kim Sheridan, CLT · 30+ years experience · full Your place or mine? mark with Injectables by Kim · Botox, Juvéderm, Voluma, PRP microneedling · Master Injector Specialist — plus soft star texture and a subtle profile illustration for editorial glam.
Two earlier directions Kim didn’t choose — still part of the process before we landed on the star + wand mark above.
Fashion-illustration energy — glam face, pink glove + syringe, My Place / Or Yours script over oversized injectables type. Bold and memorable, but busy for a small card and harder to reproduce cleanly at print size.
Rose-gold syringe with an open door and map pin linked by a path — literal “my place or yours” mobile service. Strong concept; she preferred the wand + Your place or mine? lockup for the final brand instead.
Need a logo or print system that feels like your client, not a template? Happy to talk.
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